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Storm 2Presentation
Date Created:
Date Last Used:
26/07/2025
When used with the correct market segments, this content increases the average deal value by £10000.
+12%
Avg. fee size difference using this content vs not
Usage timeline
Marketing Qualified Lead
Mandate secured
10 days
18 days
This content was used
When used with the correct market segments, this content decreases time to mandate by 12 days.
Usage Overview
- This content hasn't been used as much over the past couple of months.
- Consultants are the only distribution source for this content, but they use multiple channels for distribution.
- This content is typically used during the second call in the sales process, after initial outreach.
- It is primarily used to build rapport and establish trust with clients in the fintech space.
- Some consultants (Ella King, Leo Wright, Freddie Harris) have (incorrectly) used this with ML companies in the DACH region, which likely led to lost opportunities.
Recruiter Usage
Usage Date | Used By | Channel | Client | Summary of Usage | Summary of Usage | Relevancy (%) | Usage Success (%) | Client Painpoints | Client Industry | Client Audience | |
|---|---|---|---|---|---|---|---|---|---|---|---|
10